L'Oreal Sublime Bronze Self-Tanning Elixir* (RRP €20.99) promises to give all skin tones a natural-looking tan that lasts for up to two weeks. The formula or "elixir" as they call it is kind of gel-liquid hybrid which is a new one on me for fake tan but, it does seem very easy to move across the skin, blending and absorbing easily. Apparently it is good for face and body, leaves no biscuity fake tan smell and is non-sticky.
I have only used it once so far (on my legs) as I recently had my eyes lasered and have to be careful what products I use on my hands for fear of it transferring, so I can't really give a definitive yay or nay. However, I do enjoy using the formula. The resulting colour after one application was a light golden glow - a little to orange/yellow toned for me if I am honest as I prefer the more grey/olive undertoned tans, and I'm sure if I reapplied it, it would kick it up a notch darker. There is still a fake tan smell but, really, isn't there always. The packaging is a nightmare as the heavy glass bottle is not conducive to travelling or particularly safe if we're talking slippery hands and tiled bathroom floors. The price point is steep too, over €20 when not on special which, when you think of the likes of Cocoa Brown which is less than a tenner and really decent, that is an unnecessary price to pitch it at. Overall, I like it and I am intrigued by the new formula but, I'm not giving it any "best tan everrrr" type status just yet.