May 10, 2013

L'Oréal Sublime Bronze: New for 2013

I've been quite vocal in the past about embracing the pale but, in recent months I have been all about the bronze glow. I wouldn't even call it a tan necessarily but, just a few shades deeper than my natural grey pallor! While I do still have issues with fake tan, particularly how it wears off, looking particularly obvious once my pale skin starts showing through, I have been loving the confidence that comes with having gorgeously golden limbs. As they say, every little helps!
For summer 2013, L'Oréal has introduced a whole new line-up into their Sublime Bronze range. Alongside the oils, exfoliators and moisturisers that feature as part of the Prep and Maintain step are three new tanning options.

Possibly picking up on the success of the likes of Sally Hansen Airbrush Legs, L'Oréal have come forward with their own solution to get summer legs in an instant. The Sublime Bronze Express Pro Summer Legs Self-Tanning Dry Mist* (RRP €23.37) is specifically formulated and packaged to give legs a flawless, natural-looking airbrushed effect.

For a no commitment faux glow, there is the Sublime Bronze One Day Glow Tinted and Shimmering Gel* (RRP €13.35), a bronze tinted gel that has been infused with golden dust. The application of this is pretty flawless. The gel formula is really easy to work with, delivering a streak-free finish. There is no discernible fake tan smell and the tan washes off with a bit of soap and water and elbow grease!

Rounding out the tanning trio is the Sublime Bronze Express Pro Self-Tanning Dry Mist Dark Tan* (RRP €23.37). Billed as L'Oréal's "darkest self-tan yet", the tan intends to mimic a salon tan finish. The packaging comes equipped with an ultra-wide diffusion spray which dispenses the tan as a fine mist and sprays in 360 degrees. The tan dries relatively instantly with a no-streaks finish. While the concept is commendable, when the back of the bottle warns that you should put a towel down before spraying, it does make me hesitant to use it. Maybe I'll give it a shot while using the shower as a makeshift cubicle but, for the time being, I think I'll be sticking with easier options!

This is one of my first introductions to L'Oréal's tanning range and, on first glance, I'm impressed. I love the packaging and I like the variety of concepts. However, I am kind of surprised at how much the range costs. As a drugstore range, I expect products to be universally attainable but, coming in at close to €25 on the upper end of the scale is a bit much for my pocket, especially when my current favourite, Cocoa Brown, is excellent quality for just €8.


  1. Sounds fairly expensive all right! Am not a huge fake tan fan as I'm so pale but I remember buying the L'Oreal one for a wedding a few years ago and it was only about a tenner! Would be interested in trying the one day tan though!


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