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March 29, 2012

Beauty Serums: The Good, The Bad and the Wallpaper Paste



A Post by Dee’s Mam…..

When you reach a certain age, (no, sorry, I’m not telling) you need to
marshal the forces of technology to fight the ageing process. Or else, head
down to Boots to explore the wide range of skin renewing serums and see if
they live up to their promises.

There’s been a wave of these products hitting the shelves in the past eighteen
months. As well as the collagen boosting and wrinkle reducing benefits that they promise, their skin
smoothing effects act as a good base for moisturiser and foundation My
finding has been that the priciest is not always the greatest, and some serums
have more motion than lotion. Here’s what I’ve tried, to help roll back the
years….



Boots No7 Protect and Perfect Intense Beauty Serum (€26)

Pretty much the first mainstream product to launch, I bought this one about
three months into the hype. It had no effect on my dry skin, made no
difference to fine lines, and I wasn’t convinced enough to go back and buy
again, especially at that price, which I thought was very steep for a brand like No7. A big success for Boots, but a big fail for Mammy, I’m afraid.



Avon Anew Clinical Resurfacing Expert (€23.50)

After a major lull, I’ve tried the earlier and the current versions of
Avon’s serum offerings courtesy of Deirdre's ''connections''. I loved the first version of this product (Avon Anew GenicS Treatment Concentrate) and probably preferred it to the Resurfacing Serum,; it went on
smoothly and made a very visible difference. In fact, I looked forward to
using it every day - you can read more about that here..

I’m very positive about the newer product as well, although I think that the microexfoliants in this may be suited to a skin type less dry than mine. Another point of contention that I have with these products is the wand/dropper thing. I know it makes the product look
like a scientific potion, but I find it messy, and my hands are not always
too steady first thing in the morning. Applause for the product, but fix the
packaging for a sometimes shaky Mammy, please!



Boots Botanics Intensive Wrinkle Reducing Serum (€8.99)

I came upon this one as it was in the affordable price range, at the end of a
wallet-bursting trip to Boots with Dee. Its rather anonymous packaging is deceptive, as it actually works really well at plumping and hydrating my visage. I’m taken with its natural ingredients and I
love the pump dispenser, which a geriatric like myself can manage well. I’ll be using this again, it’s
a good budget buy for an overtaxed Mammy.


Vichy LiftActiv 10 Serum (€34)

As a long time user of all Vichy products, I may be accused of some bias,
but this one really delivers. After two weeks, my skin felt tighter and
smoother, make-up seemed to glide on and look better. It’s got a wand-pump
applicator, but it’s a more user friendly yoke than the Avon one. A bit
harder on the purse, but a reliable staple for Mammy.


Olay Instant Hydration Day Serum (€8)

Olay have regularly lured me to try their products, and I’ve always been
disappointed. I experimented with this serum from their lower priced facial
care range, as the more expensive Regenerist brand is close to Vichy on
price. Yet again, this left me disappointed. I liked the pump dispenser and
the simple packaging, but the serum had the consistency of wallpaper paste,
and the hydration claim had no effect on me whatsoever. A big thumbs down from
sometimes-deluded-by-marketing-claims Mammy.

I’ll finish by saying that I think we’ll see more and better serums come along to the affordable price bracket
pretty soon. They’ve established a place in my beauty regime, and I’m
willing to believe most of their claims, in the hope that they’ll stave off even
the tiniest element of ageing.

Edel x

18 comments:

  1. I enjoyed reading this post very much, Dee, your mum seems adorable :))) xo

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  2. Love Mammy Adonis!! Great post :)

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  3. I love serums! they really make the difference!x Marina

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  4. I love this post! I'm going to immediately attempt to coerce my mother into doing the same!

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  5. You're so right Art Donatella! Great review and nice to read something more relevant to your more 'mature' followers!

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    Replies
    1. Thank you! Keep an eye out for more from both of our mammies!

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    2. Viva Mammy Adonis! I look forward to reading more posts!

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  6. Such a lovely idea, your mum is wonderful! Im addicted to looking up good serums but not yet convinced, ill check out the vichy one when I get paid!
    Rachel x

    http://myfashionodyssey.blogspot.com

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    Replies
    1. Thanks Rachel! I tried a bit of it too, it seems good! x

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  7. Mammy E sounds like best Mum ever! Such a brilliant review, I can see where you get your writing abilities from. I love that there is a realy variety of products when it comes to price. You & Sinead should totally let your Mums do guest posts more often. Then again, it might tempt them into starting their own blog too :D xx

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  8. Mammy E sounds like best Mum ever! Such a brilliant review, I can see where you get your writing abilities from. I love that there is a realy variety of products when it comes to price. You & Sinead should totally let your Mums do guest posts more often. Then again, it might tempt them into starting their own blog too :D xx

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  9. Great post! I think I'll be taking her advice an giving the botanicals a try!

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  10. Did you know that the Boots Botanics and the Boots Beauty Serum that you reviewed are the SAME EXACT ingredients? I just thought it was funny since you said one worked well and the other one didn't do anything. LOL Seriously, they are the same. Look it up. :)

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  11. P.S. I wasn't trying to be sarcastic or anything with my comment on August 1. Just sayin' they are the same product. I was surprised too when I found this out!

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  12. Did this blog die? :(

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