August 08, 2011

VA Investigates: Fashion Editor and Stylist Corina Gaffey

Corina Gaffey is one of Ireland's top stylists and is the fashion editor of Stellar  and Kiss magazines- yes, both! 

She began styling over ten years ago and some of the first shoots she ever styled landed on the front covers of magazines. She is a fan of sequins and hates when people wear leggings as trousers (She's not alone there, eugh!). Oh, and she loves bright lippies, especially those by MAC! 

We caught up with Corina to ask her what the fashion industry is really like, her top fashion and beauty tips and what trends we should be looking for to round out our A/W wardrobes.


What sparked your interest in the fashion industry?

I remember being really obsessed with Fashion Television (before it came the digital channel) hosted by Jeanne Beker, when I was really young and loved getting a glimpse of catwalk shows. As well as being a visual person, I was really into fashion illustration, the culture politics of fashion really intrigued me and I focused on that a lot in my primary degree. So, all those signs pointed in the direction of the fashion industry as a career.

 How did you get into fashion styling?

I just started styling. Simple as that. I had loads of friends that were starting out in photography and we just teamed up and started doing shoots. I didn't really know what exactly I was doing but I just followed my instincts and my first shoots landed the cover of magazines so I guess I was doing something right. I did, after that, go back and assist more established stylists to pick up little tricks of the trade and it was great experience. I don't think it is something you can study and you should just jump in and give it a go!

Is your job as 'glamorous' as it sounds?

It has its moments! But no, not really. It's actually quite a physical job, especially in Ireland as we usually pull from stores, while other countries rely on samples sent. So, carrying around loads of bags and running around the shops is a huge part of my job. Then on shoots you are directing, standing, running around, out in the freezing cold or rain all day. Comfort is hugely important for me to do my job! That doesn't sound glamorous does it?!

Who are your favourite brands (both high-end and high-street) at the moment?

Regards to high-street, my favourites don't change regularly but I think Zara, Asos and River Island are really knocking it out of the park at the moment. Sandro, Whistles, The Kooples are a little bit higher-end high-street and they are definitely becoming firm favourites. High-end: Mulberry, Prozena Schouler, Miu Miu, DKNY, Acne... too many to mention!

What trends do you reckon will be big for A/W '11?

60s fashion is huge and all over the high-street already; tunics, shift dresses, a-line skirts. It's a great transitional trend. I love the mix of mod and beatnik. DKNY did it so well on the catwalks. Perfect everyday dressing with a twist.

Colour was huge for spring and it's still hanging around for A/W. It's nice to see that designers haven't just relied on black for the season even though black will always be around for A/W.

Fun Prints
especially polka dot and star prints. They are everywhere at the moment. Marc Jacobs and Dolce & Gabbana have a lot to answer for.

although it is quite hard to pull off in your regular wardrobe. There is a dominance of leather, lace, and sheer that all relates back to the fetish trend that was seen at Louis Vuitton and Givenchy.

What is your top fashion tip?

Clichéd, but true; always get the foundation right. Great underwear makes a hell of a difference to how your clothes fit and your confidence.

Favourite beauty tip?

I always have problems of my foundation not lasting. A make-up artist told me something which sounds so simple- don't rush your foundation. Always pat it and buff it to get more longevity out of it. It totally works!

Holy Grail Products

Foundation: MAC Pro Longwear Foundation
Powder:  Shiseido Translucent Powder
Eyeshadow (brand or shade): Estee Lauder Bronze Goddess shadow stick in Gold Bronze.
Lipstick (brand or shade):  MAC all the way. My two fave shades at the moment are Costa Chic and Violetta
Lipgloss (brand or shade):  Not a lipgloss person, I use MAC Ladyblush, blusher (cream) as a lipbalm. Not weird, it actually works!
Mascara:  Catrice Lashes to Kill in Black
Eyeliner (liquid/gel/pencil): Rimmel Exaggerate Eye Liner in Dark Brown.
Blush:  MAC Ladyblush
Bronzer: MAC bronzing powder.
Tools: MAC foundation brush, Make-up forever eyebrow brushes. Babyliss Wand for my hair. I'm very low maintenance honest! 

Thanks Corina!



1 comment:

  1. Great post, I'm loving this series girls so keep them coming.

    I really want to try that Catrice mascara now.


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