June 10, 2011

Review: Avon SuperSHOCK Mascara and Eyeliner

Avon is a brand that has really impressed the two of us of late. I'm going to be completely honest and say that before we were sent Avon items for review, it would have never entered my head to even look at their catalogue for make-up as I've never had an Avon rep in my area. Neither of us are total make-up snobs, it was more that Avon simply wasn't on our radar. I got sent the Avon SuperSHOCK Mascara while Sinéad received the eyeliner from the range.

L: Avon SuperSHOCK Mascara R: Avon SuperSHOCK Eyeliner

SuperSHOCK Mascara
Close-up of the brush

Dee: I'd seen Nic of Pixiwoo on YouTube using this mascara once or twice, so I was interested to see how it held up against some of my favourite mascaras. The packaging is pretty basic and plain - it could be prettier, but it didn't bother me that much. As the writing on the tube is blue (my detective skills are amazing), I'm 90% sure that this is the waterproof version. I really like how large the tube is as it's easy to locate quickly in your bag.

The brush was also a total winner for me as big, thick mascara brushes (think Collection 2000 Big Fake Lash, Benefit Bad Gal etc) are my favourite and suit my lashes best. I think it works really well with the formula to ensure that next to zero clumping occurs.

L: No mascara. R: One coat of SuperSHOCK

The mascara is really easy and nice to apply, it goes on like a dream with no clumping. It's super black and lasts really well without flaking off during the day. It's also totally buildable and adds both volume and length - basically ticking all of my boxes!

The formula isn't too wet or dry - it reminds me of a mix Lancome Hypnose and Max Factor False Lash Effect, except with a bigger and better brush. I love this mascara for going out especially, as you don't need to worry about clumping when you reapply. Overall this is a fantastic product that I highly reccommend, and is now a firm favourite of mine!

Sinéad: I got sent the Avon SuperSHOCK Gel Eyeliner pencil for review. I was pretty excited about receiving this to be honest as I had heard so much about it on YouTube but, didn't know that it was available outside of the USA. I was also majorly intrigued as this is a gel eye pencil (as opposed to a kohl or other formula) which I had never tried before and so, thought it would be an interesting and worthwhile product to review.

Packaging-wise, this is a beautiful eyeliner in a shiny black tube with a baby pink lace motif and baby pink lettering. Very girly and quite classic looking which I love.

SuperSHOCK Eyeliner Packaging

The liner itself is extremely black and for some peoples' tastes would be too harsh but, I love how dark and pigmented it is. The gel consistency means that it glides onto the waterline and tight line with no dragging whatsoever and delivers complete opacity with just one lining motion. Apologies for my no make-up state in the below pictures! I have laryngitis and couldn't be bothered to go beyond mascara today!

L: No Eyeliner R: Lined water and tight lines

While swirly packaging and nice application are major selling points, the clincher for me has to be the longevity of this liner. In short, it is unbelievable! I wore this liner to Eoin Glackin's gig which I attended a couple of weeks ago in a very packed, grossly sweaty, decidedly unglamorous and slightly grungy Whelan's and it did not budge for the 7 hours I was out and, err, glowingly perspiring?! That means no smudges, no movement, no uneven wearing. Nothing. I didn't reapply even once during the time I was out. While I don't have before and after pictures from that night, I did swatch it on my hand and then scrub it with soap and hot water to show you the minimal wear on it.

L: Fresh Swatch R: Post a vigorous scrubbing

It's probably quite clear by now that I am sold on gel eyeliner pencils. The smoothness of the application, the richness of the product and pigmentation and the incredible longevity make this the perfect eyeliner for those of us who just can't be without it. I can't fault it in anyway and I don't hesitate to say that, if you get this, you'll never look back!



  1. I need these in my life! Dyin to try the liner in plum too :)

  2. I can commentttttttt and not be anonymous!! Yay google chrome :)

  3. Yay! Ooh the liner in plum would be amazeballs...need that in my life stat!

  4. Hey been reading your blog for a while now but dont really comment on blogs much! love this post i want that liner!

    I noticed you mentioned the lancome hypnose mascara what do you think of it??! I ask cause I picked up 2 on offer in boots got them free on my boots card (score!) but I havent tried it yet .. i admit i probably shouldnt have got 2 in case i hate it but it was €34 and i had exactly 3400 points and i had been thinkin about it for a while! .. justification much ha

  5. Ladies I am an Avon rep (twitter: @avonirl) (FB: & this eyeliner is a huge seller. It's currently resting, ie not available in the brochure, but it's not discontinued. I will keep you all informed when it's back & will send you all a brochure if you like?

  6. You had this on your hand today didn't you Sinead, i seen it and thought straight away "ah she has been swatching" :-), well if it last throughout a sweaty boot camp it must be good

  7. Haha well spotted! Yep that was from last night! And after a shower the shadow is still there!!! X

  8. @Mia thanks so much for reading! Yep I think Hypnose is great, especially for volume.
    Mine is definitely dried out but I can't bear to part with it! Really want the new Doll Eyes one too. X

    @AvonRep Thanks for the info!

  9. I have the both of these and more a less share the same views. Very nice. I wish the bristles on the wand of the mascara were a bit longer though as I have long lashes, but it's amazing at defining and seperating lashes

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